Posts Tagged ‘SEO’
Mobile-First Web Design: Google’s New Focus
A couple years ago an algorithm update began penalizing websites that were not mobile-friendly. One of the latest changes Google has made to how websites are ranked is to take the mobile focus a step further. Rather than scan the full blown version of the website for content and then check if it’s also mobile-friendly,…Read More
New Website Launch SEO Checklist
That design you’ve been building is just about ready, and pretty soon you’ll be taking it live and showing it to the world. It’s an exciting moment for business owners, but making sure your ducks are in a row before you hit the ultimate “publish” button can make for a more powerful splash. In this…Read More
Your Basic Responsive Theme Might Be Killing Your Conversion
More websites have gotten on board with going mobile than ever in the last 2 years, which is a big step forward for the web. While having a responsive design is imperative to being taken seriously on the web these days, there’s more to having a successful website than a responsive template. And that responsive design?…Read More
DIY SEO Part 2: On-Page Elements
Part 2 of our DIY SEO guide. Now that you have a starter keyword list to go from and a base line for analytics, it’s time to finesse the website itself. We’ll go over a few higher-level tips first that are important to bear in mind, then get into the nuts and bolts of writing…Read More
DIY SEO Part 1: Keywords and Analytics
This is part one in a series designed to launch your DIY SEO campaign. If you’re opting not to hire an agency and dive into SEO yourself, it comes down to knowledge and having the right tools. True DIY SEO involves being able to create focus plans for keywords and track your progress, making organized…Read More
What Is SEO?
Most people have probably heard of it, but it can often sound like a bunch of technical jargon wrapped around a mysterious concept. Today hopefully we can dispel that. SEO is an acronym that stands for search engine optimization. Literally then, optimizing a website for search engines. That is indeed how it began, but like…Read More
A View of the Long-Term Game of Modern SEO
Short game SEO is as inefficient as corporate board room meetings where plans are only made for maximizing profits in the next quarter. Much of the time, the things that may equal big short term gains are not good for the long term. This forces everyone involved to play a constant game of “Now what?”…Read More
Advantages of A Free Online Website SEO Audit
There are guides all over the web for increasing your search rankings and tightening up your website’s SEO. But with so many tools at your disposal, where do you begin? That’s exactly where a free website SEO audit comes in. Keep reading and you’ll have your site running lean in no time. Prioritizing your SEO…Read More
Does Domain Expiration Affect Site Ranking?
For a long time it was believed that how far out the domain expiration was affected a site’s ranking with Google. The thinking was that if you bought a domain for five years versus one, for example, that it showed you were serious about the site and therefore Google would give it preferential treatment. In…Read More
Is SEO Dying?
This is an old question, but one that people continue asking today. The short answer is “no”, but if you’re asking you probably want to know why. Probably 6-7 years ago I remember my first time really hearing that claim by a guy selling a network marketing product for marketing businesses online. Ironically his product did actually employ…Read More